01Coming soonHow we did ₹7.4 lakh in a single day
The money model behind it, step by step.
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Hi, I'm Mukul.
I co-founded HGX Media. We make ads, websites and stores for brands. 300+ projects since 2022.
- Co-founderHGX Media
- Projects300+
- Best day₹7.4L
Get to know me
Tap any card
Who I am
About me
The longer version, in my own words.
For brands
Work with HGX
Ads, websites and stores, made by our team.
₹7.4Lin a single day
Highlights
Milestones
The numbers I'm proudest of.
What I've built
My projects
HGX Media, DataNinja, and the sites we've shipped.
The work
Case studies
What we made, and what it did.
Explained simply
Ideas
How we did it, in plain words.
About me
Making things for brands since 2022.
I'm Mukul, co-founder of HGX Media. We're a small team that makes ads, websites and stores for brands, from Growth School and Outskill to IIT Patna and DLF.
I look after our clients and the work: what we make, how it looks, and whether it does its job.
I also post most days about what we build and what it made. If you came from there, thanks for following along.
- Role
- Co-founder, HGX Media
- Since
- 2022
- Building
- DataNinja
- Projects
- 300+
Work with HGX
See everything on hgxmedia.comLiked what you saw on my posts? This is the team that makes it. Pick what you need.
Built to sell
Websites and stores
Sites and stores that turn visits into orders.
Made for ads
Landing pages
One page, one offer, ready for paid traffic.
3,000+ for one client
Ad creatives
Statics and videos people stop scrolling for.
Brands and events
Branding
The look, and everything that carries it.
Work with HGXOpens hgxmedia.com
Milestones I've hit
Changes every few seconds, or tap one₹7.4Lin a single day
There was a month the numbers got big enough that I just sat there staring at the screen. The days that led to it were ordinary.
June 2025
Good work travels on its own.
We've never paid to find a client. People just tell other people. It's the only scoreboard I really trust.
4 yearswith our biggest client, and counting
₹2.2Crof my own ad spend, run on Meta
Top 1%for growth on Razorpay
People who trusted us
From 300+ projects since 2022
Case studies
Tap one to see the workMy projects
What I've built since 2022What I'm building
I got tired of guessing which sales were real. So I built DataNinja.
No tool we could buy understood how brands in India actually sell. DataNinja puts every order, call, payment link and courier update on one screen, and shows the return your bank actually saw.
See DataNinjahellodataninja.com
BETA
Search orders, customers, phone numbers⌘K
2GLGlow Lab
HomePipelinesOrdersVerificationsCustomersPaymentsInsightsAnalytics
Orders167 orders · today
ExportPayment link
Orders today108↑ 48%
Revenue today₹33,787↑ 53%
Real ROAS1.6×Meta says 2.1×
All 167Unpaid 9COD to confirm 12Dropped 31Callbacks due 3
Sample data, the same view as on hellodataninja.com.
Every order, one screen
COD, prepaid, calls and WhatsApp chats land in one inbox.
Nothing slips
Payment links, COD confirmations and couriers, followed to the end.
The real number, sent back
Paid orders go back to Meta, so your ads learn from real buyers.
Events
In the rooms where performance marketing meets.
Founders, affiliates and media buyers, all in one place. Good conversations, better notes.
IAS 2024Vipul GargPiyush Kukreja
Click 2025Krishna AroraJitendra Vaswani
Ideas
How we did it, explained simply01Coming soon
02Coming soonThe 5 questions we ask every buyer
What we ask before we design anything.
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03Coming soonWhy big ad budgets need a real count
₹2.2 crore on Meta, and how we knew what came back.
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